About Pura Pasta
Gluten-free food made with purpose in Costa Rica
At Pura Pasta we believe gluten-free food should be delicious, practical and trustworthy. We are a Costa Rican food brand created by Artesanos Sin Gluten SRL, with production developed at The Gluten Free Lab in Guanacaste.
Our mission is to create gluten-free products that bring back the pleasure of eating familiar foods — pasta, ravioli, lasagna, tortillas, empanadas and ready-to-use food solutions — without sacrificing flavor, texture or quality.
Mission
To create gluten-free foods that are practical, nutritious, flavorful and reliable — helping people enjoy pasta, prepared meals and everyday foods without sacrificing taste, texture or ease of preparation.
Vision
To become a leading gluten-free food brand in Costa Rica and expand into Central and North America — representing a new generation of conscious, premium, purposeful gluten-free products.
Brand promise
Gluten-free food that tastes the way food should: honest, satisfying and made with care.
The lab
The Gluten Free Lab
The Gluten Free Lab is our specialized production and development laboratory for gluten-free foods, based in Guanacaste, Costa Rica. Every recipe is developed there and every batch is controlled to guarantee consistency, flavor and food safety.
The Pura Pasta brand is the public face of this work — the products you find in supermarkets, hotels and restaurants are born here, with artisanal care and professional process.
- ● Controlled processes to avoid cross-contamination
- ● Recipe development specific to each category
- ● Consistent production, batch after batch
What makes us different
Gluten-free without compromise
In a market where many gluten-free products are dry, fragile, overly processed or hard to cook, Pura Pasta offers a better experience — food that feels closer to homemade with the reliability of professional production.
Gluten-free by design
Our recipes are developed specifically for gluten-free needs — not adapted as an afterthought.
Clean-label principles
We prioritize selected ingredients and avoid unnecessary preservatives or artificial emulsifiers whenever possible.
Easy to prepare
Our products are designed to cook consistently — helping customers, chefs, hotels, restaurants and families save time without lowering quality.
Real flavor and texture
We focus heavily on mouthfeel, cooking behavior and taste — because gluten-free food should be enjoyable, not "good enough".
Made with care in Costa Rica
Our production is rooted in Guanacaste with a strong commitment to local entrepreneurship, quality control and responsible growth.
Who we cook for
From Guanacaste to your table
Gluten-free products for supermarkets, hotels, restaurants, cafés and families across Costa Rica.
Supermarkets
Hotels
Restaurants
Cafés
Families
Quality & production
Artisanal care, professional standards
We combine artisanal care with structured production standards to create products that feel homemade while maintaining reliable quality from batch to batch.
- → Process-certified gluten-free: dedicated facility, no wheat in the plant.
- → Clean label: selected ingredients, no unnecessary preservatives or artificial emulsifiers.
- → Professional packaging: kraft-laminated for supermarket shelves, temperature protection and better presentation.
What we've built
Achievements and progress
Pura Pasta has grown from a specialized gluten-free food project into a developing Costa Rican brand with commercial presence and institutional validation.
Specialized lab in Guanacaste
The Gluten Free Lab was created to support consistent production of gluten-free foods with controlled processes and recipe development.
Multiple product categories
We have developed gluten-free ravioli, lasagna, pasta, tortillas, empanadas and food service solutions.
Commercial validation in retail and hospitality
We work with supermarkets, hotels, restaurants, cafés and institutional clients across Costa Rica.
Professional kraft-laminated packaging
We iterated on our packaging formats to improve presentation, temperature protection, supermarket shelf performance and product handling.
~15% sales lift after packaging refresh
Internal validation showed an approximate 15% increase in sales after packaging improvements and renewed supermarket negotiations.
Reduced shelf damage and returns
The new packaging cut down on product damage, handling problems and product loss at retail.
Join the project
Run a supermarket, hotel, restaurant or café?
We work with commercial partners who share our quality obsession. If you'd like to add Pura Pasta to your offering or develop a custom gluten-free product, let's talk.